It Update: Essential news in technology (August 2025)

You probably recently heard of the case of SOHON PERE, the software engineer who managed to work simultaneously and secretly, in several best jobs of Silicon Valley, juggling with offers of companies such as the playground and collecting an annual income of over one million dollars. Although such «spicy» are fascinating and say very much about the current state of the technological market, they are just a small part of the technological panorama.

To successfully navigate this constantly changing field, you need information that really matter. That’s why, here, on Newtech Academy’s blog, we launch a new monthly series: «To date: essential news from technology». Every month we will present you a selection of news and trends in the key fields that we look closely: IT security, digital marketing, web development, AI and UX/UI. Our promise is simple: provide your essential elements, filter the noise and keep you updated with the innovations that will modify your career. Forward and upwards!

News from the AI

Chatgpt introduces the «study mode» for guided learning

Openii launched the «study mode» into chatgpt, a function that transforms the chatbot into an interactive tutor. Instead of providing the answers directly, the way you guide the step-by-step users through the process of resolving problems, using Socratic dialogue to encourage critical thinking and stimulate a deeper understanding of the subject studied.

The perplexity is launching comet, an artificial intelligence browser that will compete with Google Chrome

The comet, currently available only on the basis of a waiting list, is a web browser that integrates an assistant directly into the interface. Built on Chromium, comet not only looks for information, but automates complex tasks such as appointments, the completion of modules or even the positioning of food orders, representing a strategic step beyond simple online research.

Meta launches chatbots to with personality of celebrities

Meta announced the launch of chatbot with personality inspired by celebrities such as Snoop Dogg, Kendall Jenner and Naomi Osaka. These virtual assistants, integrated in WhatsApp, Messenger and Instagram, are intended to provide more fun and more personalized interactions: Snoop Dogg is «Dungeon Master» and assists in the players, the former NBA Dwyane Wade is «Victor» and helps users to do more sports and Kendall Jenner will be «Billie».

Digital marketing news

New rules in SEO: from the semantic content to the importance of soft errors 404

Sej describes how Google uses tokenisation to semantically understand content. The attention on useful topics is currently essential in SEO, a big difference compared to the era, now, when the search for keywords and the exact correspondence of the keywords have dominated the marketing of content. At the same time, «soft 404» errors are considered critical, since they use the scan budget unnecessarily and can adversely affect the indexing of value pages.

When shopping agent Ai: how will the online stores resist?

Valentin Radu of Omniconvert establishes that, soon, the autonomous assistants will revolutionize e-commerce, buying directly for us. Active vocally, they will completely ignore the design of the site, interacting directly with the bees for immediate decisions. Online advertising is transformed following this trend and future winners will be those who master this new level of technological data.

The marketing departments adopt the AI ​​generative massif

A survey by Gartner shows that 63% of marketing leaders are planning to invest in genai in the next two years. Despite the fact that MARTECH technology (appsystem of apps and systems used by marketing experts), where it is owned by companies, is currently under exit (only 33% of the capacity), most professionals (56%) continue to be in the race of more refined technologies and consider that the benefits have a strategic reorientation.

News from computer security

Shade Bios: the new technique that makes the malware completely invisible to safety

The researchers developed «Shade Bios», a way to malware in the bios environment, even after the start of the operating system. The technique deceives the system to maintain bios active in memory, creating a parallel attack, completely invisible and inaccessible for any security solution (antivirus, EDR), allowing the execution of an unwatched harmful code.

Phishing with Double Mask: Attacrators Abuse Security Services to steal passwords

Cyber ​​security experts have discovered a new phishing tactic that has influenced hundreds of global systems, using more level redirect chains to deny Microsoft 365. This attack uses the function of «wrapping of the connection» of safety services as proofpoint. The attackers compromise protected accounts, so their connections are automatically disguised as a trusted URL. Using the redirect chains (sometimes through bitly), bypass the safety filters to bring the victims to false pages intended to steal the access data from Microsoft 365 accounts.

A computer security paradox: the digital generation is the most vulnerable

Contrary to the common perception, the recent data of Deloitte and Kasperski show that young people (Gen) are up to twice the IT attacks compared to the older generations. This phenomenon is explained by two main factors: firstly, their familiarity with technology leads to a false sense of safety and risky behaviors (fast clicks, reuse of passwords). Secondly, economic pressures make sure that they have more jobs, which multiply the number of online accounts and exposure to phishing, increasing the risk for employers.

Programming news

Apple has launched a Linux containerization framework for Mac

Among the most important announcements in the world deference of Apple developers (WWDC) in June 2025 there are the launch of the Linux containerization framework for Mac OS. This native containerization framework is optimized for Apple silicon and allows the native execution of Mac containers, with the potential to overcome tools such as Docker.

The AI ​​coding assistant is now available for free for individual users

Google has launched a free version of its programming tool, Gemini Code Assist, intended for individual developers. The main advantage is the extremely generous use limit: 180,000 completions of the code per month, 90 times more than the direct competitor, Github churches. The instrument, integrated in vs and Jetbrains code, helps generate and distribute the code.

Github’s churches exceeded 20 million users in total

With a rapid growth of 5 million in the last quarter and an adoption of 90% in Fortune 100 companies, Github Churotot’s success confirms that programming tools are a profitable and extremely competitive market. Strong rivals such as cursor, Google and cognition (become) struggle for supremacy, developing agents who can automate the work of programmers.

UX Design News

Liquid glass, a new language in the design of the interface

Apple introduced a design language called «Liquid Glass» to iOS 26, which is, in essence, a rebranding of the concept of Glassmorphismwith emphasis on transparency. This style is similar to what Microsoft has tried with Windows Vista over a decade ago.

Because «moving quickly and breaking things» is a mistake: an appeal for perfectionism

Jack Vanstone, the founder of the Naughuk agency, presents a functioning philosophy contrary to the trend of the sector, supporting the «quality at speed» principle. He claims that an integrated approach, from infrastructure design and perfectionism leads to higher results. Specialized in entertainment, they offer community and open source tools such as LiquidGl, a Github bookcase built on liquid glass.

You have in design: an instrument, not a strategy

An expert designer explains the real impact of artificial intelligence in this field for the magazine UX. Although artificial intelligence accelerates processes such as the research and creation of drafts, its value is a tool, not strategist. He underlines that the designers must validate the data generated by artificial intelligence, to think strategically («vision of the eyes of the birds») and continue to apply the fundamental design principles, because human intuition and the profound understanding of the user remain essential.

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In addition to the news of the sector and the technical news that we have traveled, we want at the end of each article to leave with a positive mentality. Since we know that rapid changes in the landscape of work and life, guided by technological advancement, sometimes they can be overwhelming, we propose an inexhaustible source of inspiration for resilience: timeless wisdom of the Stoics.

Some lessons on how to go on, from Stoico daily:

Ancient wisdom teaches us that perseverance is not only to endure weights, but to face them while keeping your character and dignity intact. Among the key lessons of this philosophy there are Love Fati (Accepting the circumstances of life, or fate, actively not fighting with them, nor adopts a faulty mythical attitude). The Stoics propose to give up the complaints that weaken us, to act in order not to give up the control of suffering and, above all, to replace the emotional judgments that torture us with objective facts. Therefore, we remember that we can always have control: not on events, but in the way we choose to answer them.

Soon!